Workshop: Accelerate growth and scalability in your Sales Engine
The landscape of sales & marketing has changed. Digital advancements have disrupted the buying cycle and most businesses are ill equipped to understand or manage a buyer’s needs as they engage with your Sales Engine.
In this in-person workshop, Nicola Cook, best-selling author and CEO of Company Shortcuts will share the changes in buying behaviour against the four main types of buyers, before outlining how to structure, recruit and build a sales team fit for ‘The Age of the Customer’.
Nicola will outline the four key principles of S.A.M© (The Sales Acceleration Model), the sales growth methodology that has added an average of +140% to the Net Profit of Company Shortcuts’ clients.
By following her guiding principles, a business that is struggling to build scale in their sales operation, or a business who is experiencing organic fast revenue growth but at the expense of margin protection and consistent customer experience, or one who is frustrated with flat sales growth and profit results; can and will achieve accelerated growth.