
Winning new customers is expensive. Yet many businesses overlook their greatest source of untapped growth: the clients who already know them, trust them and value what they do.
The fastest route to growth may not be another marketing campaign or a longer prospect list. It may be hidden in plain sight inside the customers you already have.
In this highly practical three-hour masterclass, David McClements will take you through six powerful exercises designed to help you protect, develop and grow your existing accounts. You’ll explore where hidden revenue opportunities exist, how to build stronger relationships beyond your main contact, and how to move from being seen simply as a supplier to becoming a genuinely valued business partner.
What could a more focused approach to account management do for your business? One global business coached by David grew its existing accounts by 70%.
You’ll leave with practical tools you can immediately apply to your own client base helping you retain customers, uncover new opportunities and generate more revenue without always having to find someone new to sell to.
The question isn’t simply, “How do we win more customers?” It’s: “Are we making the most of the customers we’ve already won?”
Meet the facilitator
David McClements is an international speaker, trainer and author who has literally circumnavigated the globe helping businesses succeed in the areas of Sales, Negotiation, Account Management and People Management.
David has hosted several highly successful negotiation workshops with us over the years and has many of our members as his clients. Having started his own career in Procter and Gamble in sales, he moved on to consulting work before creating his own business and so truly understands what it is like to be an entrepreneur and the trials and tribulations which come with it.
Ticket cost: FREE for all event-inclusive membership types. If you’re unsure about your membership type please contact membership@helmclub.co
Cancellations:
We kindly ask that members only sign up for events that they are certain they can attend. If you’re unable to attend an event, please contact the Events Team at least 72 hours in advance, or as soon as possible in case of an emergency. If an emergency does happen, please reach out to your contacts in the Helm network and offer your place to them.
Remember, cancelling an event or not showing up means that another member may miss out on a unique opportunity, as well as there being a financial cost to Helm for the venue hire and staff time.
Any questions please contact g.kapodistrias@helmclub.co