For Helm Members/Founders

Influencer marketing is no longer a brand play. Done properly, it is a repeatable, high performance acquisition channel.

In this interactive masterclass, Tom Burt and Emy Ojimiwe, two of the youngest members of Helm Club and co-founders of Spark Tutoring, break down exactly how they have turned influencer marketing into a core driver of growth.

Designed for founders, this session will show you how to move beyond one off collaborations and build a system that consistently drives customers, lowers CAC, and reduces reliance on paid media.

What you will learn

• How to source and secure the right influencers, both organic and paid
• How to identify talent that drives real ROI, not just engagement
• How to structure campaigns for conversions, not vanity
• How to work effectively with agencies and talent managers
• How to turn influencer marketing into a scalable, repeatable channel
• How to retain top performing creators and build long term partnerships
• How to integrate influencer content into your paid strategy to amplify results

Ticket price: FREE for all event-inclusive membership types. If you’re unsure about your membership type please contact membership@helmclub.co

Cancellations: We kindly ask that members only sign up for events that they are certain they can attend. If you’re unable to attend an event, please contact the Events Team at least 7 days in advance, or as soon as possible in case of an emergency. If an emergency does happen, please reach out to your contacts in the Helm network and offer your place to them.

Remember, cancelling an event or not showing up means that another member may miss out on a unique opportunity, as well as there being a financial cost to Helm for the venue hire and staff time.

Any questions please contact eventmanager@helmclub.co