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Founder Knowledge Library
Expert insights, proven strategies, and actionable frameworks from successful founders and industry leaders
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Watched
35
:00
Marketing
Dec 9, 2022
Maximizing Digital Marketing Impact Through Creative Strategies
This video presents an in-depth overview of the digital creative industry's role in enhancing customer engagement in digital marketing. It covers key challenges in digital advertising, the critical importance of tailored creative content—especially video—and the integration of evolving platforms like TikTok and BBC Global advertising. The session includes strategic advice on developing platform-specific assets, creative automation, messaging, user journey alignment, and leveraging content marketing for improved campaign performance and ROI.
Marcus
Founder and Digital Creative Expert at Device 4
Watched
58
:00
AI & Tech
Dec 9, 2022
Navigating the Crypto Crisis: Insights and Future of Digital Assets
A comprehensive analysis of the cryptocurrency market downturn, examining major failures, risk management issues, and regulatory challenges. The discussion highlights recent impactful events in the crypto space, draws parallels with traditional finance crises, and explores promising future applications of blockchain technology such as liquidity management, fractionalized NFTs, and transparent lending. The video also covers the evolving regulatory landscape and the road toward sustainable digital asset growth beyond speculation.
Phil
Crypto and Digital Assets Expert
Watched
58
:00
Leadership
Dec 2, 2022
Mastering Difficult Conversations: A Practical Conflict Resolution Framework
This session provides a structured approach to managing difficult conversations in the workplace using a four-stage tool designed to handle emotional activation and foster productive conflict. Learn to navigate conflict with confidence through techniques such as naming emotions, empathic listening, pivoting to agreement, and stating solutions. Includes practical role-play demonstrations to build behavioral skills for improving communication, connection, and teamwork in professional and personal contexts.
Rachel Boothroyd
Trainer and Coach, former Head of IP and Technology at a global law firm
Watched
40
:00
Leadership
Nov 28, 2022
Founders' Guide to Tax Planning, Financial Management, and Investment Strategies
This session covers high-level strategies for tax planning, financial structure, and wealth management tailored to founders and fast-growing business owners. Key topics include maximizing tax efficiency, foundational protection and cash management, strategic use of tax wrappers like pensions and family investment companies, and tailored investment approaches to meet long-term financial goals. The presentation also provides insights into current market trends and portfolio management tactics to sustain and grow wealth post-business exit.
Luke Nick
Financial Planner
Watched
2
:00
Wellbeing
Nov 22, 2022
Maximizing Workplace Wellbeing with Data-Driven Insights
This video discusses the importance of integrating data and clear KPIs into workplace wellbeing initiatives. It covers practical steps for businesses to track mental health indicators, set objectives, and train managers to spot signs of poor mental health, ensuring ongoing accountability and improvements.
Jeni Mumford
Mental Health Specialist and Consultant
Watched
1
:00
Wellbeing
Nov 22, 2022
Starting Conversations About Mental Health in the Workplace
This video explores practical ways to create an open environment for discussing mental health and wellbeing within teams. It introduces a simple approach to check in on colleagues by using a battery percentage metaphor, making these conversations less personal and easier to initiate. Ideal for leaders looking to foster a supportive workplace culture.
Unknown
Not provided
Watched
18
:00
Marketing
Nov 21, 2022
Masterclass on Customer Affluence as a Key Business Metric During the Cost of Living Crisis
This masterclass covers the impact of the current economic environment on businesses, focusing on customer affluence as a crucial metric. It explores how businesses can leverage affluence data to understand their customer base, tailor strategies, pricing, product offerings, and marketing for different customer segments during inflation and a cost of living crisis. The session includes practical applications and data handling methods to optimize business decisions in uncertain economic times.
Harry Cott
Founder at BeBettor
Watched
48
:00
Wellbeing
Nov 14, 2022
Understanding and Managing Workplace Burnout and Mental Health
This session provides an in-depth overview of workplace mental health and wellbeing, focusing on identifying burnout, the impacts of stress on productivity, and effective strategies for supporting employee mental health. It covers recognizing stress signs, implementing wellbeing programs, measuring impact, and fostering sustainable workplace cultures that prioritize psychological safety and holistic support. Key topics include stress curve understanding, the cost of poor mental health, employee engagement techniques, and practical wellbeing management strategies tailored for diverse teams.
Laura
Founder and CEO of Stress Matters
Watched
42
:00
Leadership
Oct 7, 2022
Understanding the Power of Emotional Intelligence in Leadership
Explore the critical role of emotional intelligence in effective leadership. This session covers key strategies for developing self-awareness, empathy, and communication skills to enhance team dynamics and decision-making processes.
Dr. Susan Blake
Organizational Psychologist and Leadership Coach
Watched
45
:00
AI & Tech
Oct 7, 2022
Understanding Blockchain Technology and its Applications
An in-depth exploration of blockchain technology, covering its fundamental principles, key features, and various applications across industries. The session includes a detailed explanation of how blockchain enhances security, transparency, and efficiency in digital transactions, along with real-world examples and potential future developments.
Dr. John Smith
Blockchain Technology Expert
Watched
40
:00
Leadership
Oct 6, 2022
Digital Discussion on Employee Retention, Engagement, and Flexible Work Practices
A comprehensive discussion focused on employee retention strategies, the impact of the pandemic on workforce engagement, and innovative approaches such as flexible working hours and the four-day work week. The conversation covers recruitment challenges, maintaining company culture remotely, and the importance of aligning values to enhance employee satisfaction and productivity.
Richard Cree
Content Director at Helm
Watched
24
:00
Fundraising
Oct 5, 2022
Understanding Impact Investing: Approaches and Insights
This video features a detailed discussion on impact investing, exploring its definition, goals, challenges, and opportunities. It covers the difference between impact investing and ESG, types of impact investments, measuring non-financial returns, and strategies for investing in emerging markets like Africa. It also provides practical advice for prospective investors interested in making a positive social and financial impact.
David Harley
Co-founder and CEO of Third Way Capital
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